Brand: Chandon California
For the brand’s first revamp in its 62-year history, a vertical stripe runs the length of the bottle, and a new seven-pointed star rests at the top. A PSL paper substrate with PET liner is decorated with Pantone colors, glossy and matte varnish, high volume gloss varnish and foil. Prismatic embossing was used on both the neck and front label.
What’s green: Use of a FSC certified substrate, optimized application of embellishment materials, particularly for the foil recovery system, with products that are not laminated but applied by transfer and do not contain PET.