Folding Box: Mumm Kraft Box
Brand: Champagne G.H. Mumm
Supplier: Le Sanglier Packaging
Kraft paper becomes a design element in this gift box which is 100% recyclable.
Technical points: The kraft-style paper contains 93% recycled content. Achieving a premium aesthetic while limiting the weight of the pack and guaranteeing mechanical endurance and resistance to humidity using recycled paper proved a challenge. Compared to the brand’s existing coffret for Mumm Cordon Rouge, the recycled content has increased from 60% to 93% and the ink coverage has been reduced. The coffret is plastic free.