{"id":1625,"date":"2021-05-25T09:22:31","date_gmt":"2021-05-25T07:22:31","guid":{"rendered":"https:\/\/prix.formesdeluxe.com\/?p=1625"},"modified":"2021-05-25T14:41:27","modified_gmt":"2021-05-25T12:41:27","slug":"dispensing-leau-dissey-istay-igo","status":"publish","type":"post","link":"https:\/\/prix.formesdeluxe.com\/fr\/2021\/05\/25\/dispensing-leau-dissey-istay-igo\/","title":{"rendered":"Dispensing : L\u2019Eau d\u2019Issey ISTAY, IGO"},"content":{"rendered":"<section style=\"\" class=\"media-text       media-text--img-40  media-text--content-align-vertical-top media-text--media-align-vertical-middle   \" ><div class=\"centrage media-text__layout\"><figure class=\"media-text__media\" style=\"background-image: url(https:\/\/prix.formesdeluxe.com\/app\/uploads\/2021\/03\/Issey-Miyake-EDT-IGO-2020-60mlcap-20mlPack_with-shadow_89717500000_RGB-Web_2000px_300dpi-1-1200x1696.jpg); background-position: 50% 50%; \"><img src=\"https:\/\/prix.formesdeluxe.com\/app\/uploads\/2021\/03\/Issey-Miyake-EDT-IGO-2020-60mlcap-20mlPack_with-shadow_89717500000_RGB-Web_2000px_300dpi-1-1200x1696.jpg\" width=\"1200\" height=\"1696\" alt=\"\" style=\"\" \/><\/figure><div class=\"media-text__content\">\n\n<p class=\"has-color-2-color has-text-color has-medium-font-size\"><strong>Marque :&nbsp;<\/strong>Issey Miyake<br><strong>Fabricant :&nbsp;<\/strong>Aptar Beauty + Home<\/p>\n\n\n\n<p class=\"has-black-color has-text-color\">Deux concepts pour deux types d&#8217;application de parfum : \u00e0 la maison et en d\u00e9placement. Le syst\u00e8me de distribution d&#8217;ISTAY est un flacon classique \u00e9quip\u00e9 d&#8217;une pompe, mais sur lequel un format de pulv\u00e9risation de 20 ml est int\u00e9gr\u00e9 dans le bouchon. Baptis\u00e9 IGO, il peut \u00eatre retir\u00e9 pour une utilisation nomade. L\u00e9ger et incassable, IGO est fabriqu\u00e9 en plastique inject\u00e9 con\u00e7u pour imiter l&#8217;aluminium bross\u00e9 embl\u00e9matique de la marque. Les deux syst\u00e8mes de distribution sont fabriqu\u00e9s en Europe.<\/p>\n\n\n\n<p class=\"has-black-color has-text-color\"><strong>Ce qui est innovant <\/strong>: Un format pr\u00eat \u00e0 l&#8217;emploi qui s&#8217;adapte \u00e0 un bouchon de parfum existant.<\/p>\n\n\n\n<p class=\"has-black-color has-text-color\"><strong>Ce qui est durable <\/strong>: Les syst\u00e8mes de distribution sont sans POM.<\/p>\n\n\n\n<p class=\"has-black-color has-text-color\"><strong>Ce que le jury a dit :<\/strong> &#8220;Une id\u00e9e int\u00e9ressante, car le capuchon est assez volumineux en soi, c&#8217;est donc une fa\u00e7on intelligente de lui donner un second usage. Le d\u00e9fi technique consistant \u00e0 loger un format de voyage dans le bouchon et \u00e0 obtenir un spray de qualit\u00e9 est \u00e9vident. En termes d&#8217;\u00e9co-conception, le consommateur ach\u00e8te un produit au lieu de deux (flacon + spray de voyage), mais il est dommage qu&#8217;ils ne soient pas all\u00e9s plus loin en rendant le bouchon rechargeable. Esp\u00e9rons que cela fera partie de la deuxi\u00e8me g\u00e9n\u00e9ration du produit.<\/p>\n\n<\/div><\/div><\/section>","protected":false},"excerpt":{"rendered":"","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"custom_priority":""},"categories":[28],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.9.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/prix.formesdeluxe.com\/fr\/2021\/05\/25\/dispensing-leau-dissey-istay-igo\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Dispensing : L\u2019Eau d\u2019Issey ISTAY, IGO - Prix Formes de Luxe\" \/>\n<meta property=\"og:url\" content=\"https:\/\/prix.formesdeluxe.com\/fr\/2021\/05\/25\/dispensing-leau-dissey-istay-igo\/\" \/>\n<meta property=\"og:site_name\" content=\"Prix Formes de Luxe\" \/>\n<meta property=\"article:published_time\" content=\"2021-05-25T07:22:31+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-05-25T12:41:27+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\">\n\t<meta name=\"twitter:data1\" content=\"1 minute\">\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/prix.formesdeluxe.com\/#website\",\"url\":\"https:\/\/prix.formesdeluxe.com\/\",\"name\":\"Prix Formes de Luxe\",\"description\":\"Un site utilisant WordPress\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"https:\/\/prix.formesdeluxe.com\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/prix.formesdeluxe.com\/fr\/2021\/05\/25\/dispensing-leau-dissey-istay-igo\/#webpage\",\"url\":\"https:\/\/prix.formesdeluxe.com\/fr\/2021\/05\/25\/dispensing-leau-dissey-istay-igo\/\",\"name\":\"Dispensing : L\\u2019Eau d\\u2019Issey ISTAY, IGO - Prix Formes de Luxe\",\"isPartOf\":{\"@id\":\"https:\/\/prix.formesdeluxe.com\/#website\"},\"datePublished\":\"2021-05-25T07:22:31+00:00\",\"dateModified\":\"2021-05-25T12:41:27+00:00\",\"author\":{\"@id\":\"https:\/\/prix.formesdeluxe.com\/#\/schema\/person\/eb1938a1505854cbcb3be554ad09cc97\"},\"breadcrumb\":{\"@id\":\"https:\/\/prix.formesdeluxe.com\/fr\/2021\/05\/25\/dispensing-leau-dissey-istay-igo\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/prix.formesdeluxe.com\/fr\/2021\/05\/25\/dispensing-leau-dissey-istay-igo\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/prix.formesdeluxe.com\/fr\/2021\/05\/25\/dispensing-leau-dissey-istay-igo\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"item\":{\"@type\":\"WebPage\",\"@id\":\"https:\/\/prix.formesdeluxe.com\/fr\/\",\"url\":\"https:\/\/prix.formesdeluxe.com\/fr\/\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"position\":2,\"item\":{\"@type\":\"WebPage\",\"@id\":\"https:\/\/prix.formesdeluxe.com\/fr\/2021\/05\/25\/dispensing-leau-dissey-istay-igo\/\",\"url\":\"https:\/\/prix.formesdeluxe.com\/fr\/2021\/05\/25\/dispensing-leau-dissey-istay-igo\/\",\"name\":\"Dispensing : L\\u2019Eau d\\u2019Issey ISTAY, IGO\"}}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/prix.formesdeluxe.com\/#\/schema\/person\/eb1938a1505854cbcb3be554ad09cc97\",\"name\":\"ctrottier\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","_links":{"self":[{"href":"https:\/\/prix.formesdeluxe.com\/fr\/wp-json\/wp\/v2\/posts\/1625"}],"collection":[{"href":"https:\/\/prix.formesdeluxe.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/prix.formesdeluxe.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/prix.formesdeluxe.com\/fr\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/prix.formesdeluxe.com\/fr\/wp-json\/wp\/v2\/comments?post=1625"}],"version-history":[{"count":3,"href":"https:\/\/prix.formesdeluxe.com\/fr\/wp-json\/wp\/v2\/posts\/1625\/revisions"}],"predecessor-version":[{"id":1826,"href":"https:\/\/prix.formesdeluxe.com\/fr\/wp-json\/wp\/v2\/posts\/1625\/revisions\/1826"}],"wp:attachment":[{"href":"https:\/\/prix.formesdeluxe.com\/fr\/wp-json\/wp\/v2\/media?parent=1625"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/prix.formesdeluxe.com\/fr\/wp-json\/wp\/v2\/categories?post=1625"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/prix.formesdeluxe.com\/fr\/wp-json\/wp\/v2\/tags?post=1625"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}